Piers Bramhall needs a proper holiday

Kicking off an ingenious social media campaign for… the whole country of Wales.

(Source: facebook.com)

Taxi Drivers used as a communication medium for TEDx

Greenpeace create ‘Dark Side’ spoof of VW Superbowl advert

Uses it to launch fully integrated social campaign at www.vwdarkside.com

JK Rowling announces much hyped ‘Pottermore’ - wisely diasables comments on the video

“Pottermore is a free website that builds an exciting online experience around the reading of the Harry Potter books.”

Interesting? Exciting? A bit dissappointing?

Portuguese beer makes website out of chocolate to launch new flavour

Wimbledon as you’ve never seen it before.

Sony brings back the bouncing balls to mark Wimbledon’s 3D debut

(Source: bounc3d.com)

T-Mobile UK releases Royal Wedding ‘entrance dance’ spoof video - country laughs, then duly shares.

Smart Water takes Jennifer Aniston viral

…and just about lands the right side of the good/awful divide?

Playable Angry Birds Birthday Cake

Ken finds Barbie’s his perfect partner at Match.com

Just one aspect of an integrated digital/offline marketing campaign, making heavy use of social media, that Mattel is running in the run up to Valentine’s Day. Did you know Ken & Barbie split up 5 years ago? Will they finally get back together this year?

(Source: barbieandken.com)